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  • A Marketing Essential - Content Marketing Foundations

    A Marketing Essential - Content Marketing Foundations

    SGD $59.40

    Course Description

    Content Marketing is aimed at writing articles to build authority and generate inbound links. This is achieved through generating Social Media blog posts, writing LinkedIn articles and creating content for Facebook posts, online journals, magazines, and even digital newspapers. This Content Marketing Foundations course takes participants through all the fundamental aspects of Content Marketing - from identifying avenues to developing content to measuring results. This course trains participants in the essentials of planning and executing Content Marketing activity as well as measuring its impact. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business - Reap the benefits of a successful business venture

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  • A Marketing Essential - Mobile Marketing Foundations

    A Marketing Essential - Mobile Marketing Foundations

    SGD $59.40

    Course Description

    Mobile Marketing is the use of the mobile medium as a means of marketing communication. This Mobile Marketing Foundations course takes participants through the basic concepts in Mobile Marketing and related fields in Digital Marketing. With this course, participants can learn the best practices to interact with a mobile customer, security and privacy issues, social integration, asking the right questions, and launching mobile campaigns that impact sales and brand loyalty. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - Introduction to Digital Marketing

    A Marketing Essential - Introduction to Digital Marketing

    SGD $177.20

    Course Description

    Through the Introduction to Digital Marketing course, you will gain a high-level understanding of - Web Analytics, Search Engine Optimization (SEO), Social Media Marketing, Pay Per Click Advertising (PPC), Conversion Optimization, Content Marketing, Mobile Marketing, Marketing Automation and Programmatic Buying - enabling you to take informed decisions and strategize your online marketing efforts. This course is suitable for all business roles from fresh recruits to function heads and business owners.This is the stepping stone to begin your digital marketing learning journey. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - YouTube and Video Marketing

    A Marketing Essential - YouTube and Video Marketing

    SGD $177.20

    Course Description

    This course on YouTube and Video Marketing course enables professionals to make the best use of a video to promote a business and advertise the product. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - Twitter Marketing and Advertising

    A Marketing Essential - Twitter Marketing and Advertising

    SGD $177.20

    Course Description

    This course on Twitter Marketing and Advertising is a tailored personalized course to enable the professional gain a thorough knowledge on the aspects of this social networking site and make the best use of this latest marketing strategy. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - Facebook Marketing & Advertising

    A Marketing Essential - Facebook Marketing & Advertising

    SGD $177.20

    Course Description

    This course on Facebook Marketing and Advertising is a course structured to enable the professional to gain a thorough knowledge on the aspects of this social networking site and make the best use of this latest marketing strategy. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - Digital Marketing for Asia

    A Marketing Essential - Digital Marketing for Asia

    SGD $177.20

    Course Description

    This course will help you understand the digital marketing landscape in Asia. Through our course, you’ll learn to create customized digital marketing strategies, and leverage mobile marketing in Asia. You’ll learn how to use search engines and social media platforms for improved brand awareness and conversion rates, and understand the digital marketing scenario in Asia. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - Email Marketing Foundations

    A Marketing Essential - Email Marketing Foundations

    SGD $177.20

    Course Description

    Email Marketing is all about sending commercial messages to existing or potential customers through e-mail - to promote a product or service, to request business, solicit sales/donations. It helps brands build loyalty, cultivate trust, and increase awareness. This Email Marketing Foundation course aims to train participants in the rapidly expanding online discipline of e-mail marketing. This course takes participants through the basic concepts of direct online marketing and helps them devise effective marketing strategies using emails. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • A Marketing Essential - Marketing Automation Foundation

    A Marketing Essential - Marketing Automation Foundation

    SGD $177.20

    Course Description

    Marketing Automation is the use of software and technology to aid sales and marketing by automating simple tasks. It helps you find new customers faster, onboard existing customers, increase customer loyalty & improve communication with a high ROI segment. This Marketing Automation Foundation course aims to impart an in-depth understanding of Marketing Automation. This course takes participants through the basic concepts of Marketing automation, and covers the principles of lead capture, lead nurture, the different types of automated campaigns, and improving the customer life cycle. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • SkillsFuture CourseAn Essential Online Course: Facebook Marketing for Small Businesses Course

    An Essential Online Course: Facebook Marketing for Small Businesses Course

    SGD $49.60

    Course Description

    Facebook is utterly ubiquitous, and is expanding as we speak. And with no start-up costs, Facebook’s potential as a marketing, branding and networking tool is truly enormous. Utilizing Facebook is indispensable as a business; to ignore it is to be left behind. But whilst many businesspeople know this, most fail to maximize Facebook’s marketing potential.  This course - written by people with extensive Facebook-marketing experience, including soaring highs and crippling lows - will teach you, in just a few hours, how to transform Facebook from a chore into a tool that gives you the freedom and ability to launch and manage tailored marketing campaigns that utilize the power of real-time marketing to deliver hot leads, clients and professional growth immediately. Make full use of Facebook for your business! - Learn how to leverage the power of real-time marketing - Discover how you can market your business on Facebook  - Learn the tools of trade using Facebook to promote your business - Kill two birds with one stone by sharing your business at one stop  This course is eligible for SkillsFuture Credit and UTAP funding.

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  • SkillsFuture CourseAn Essential Online Course: Twitter Marketing For Small Businesses Course

    An Essential Online Course: Twitter Marketing For Small Businesses Course

    SGD $49.60

    Course Description

    With over 250 million active monthly users and no start-up costs, the potential of Twitter as a marketing, branding and networking tool is truly enormous. Utilising Twitter is indispensable as a business; to ignore it is to be left behind. But whilst many businesspeople know this, most fail to maximise Twitter’s marketing potential.  This course - written by people with extensive Twitter-marketing experience, including soaring highs and crippling lows - will teach you, in just a few hours, how to transform Twitter from a chore into a tool that gives you the freedom and ability to launch and manage tailored marketing campaigns that utilise the power of real-time marketing to deliver hot leads, clients and professional growth immediately. Make full use of Twitter for your business! - Learn how to leverage the power of real-time marketing - Discover how you can market your business on Twitter - Learn the tools of trade using Twitter to promote your business - Kill two birds with one stone by sharing your business at one stop  This course is Skillsfuture Credit Eligible.

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  • SkillsFuture CourseAn Essential Online Course: Marketing Analytics

    An Essential Online Course: Marketing Analytics

    SGD $79.60

    Course Description

    Technical marketers are in high demand and low supply. Being able to dive into data on your own, with no help from analysts, makes you a much better marketer. This is why Structured Query Language (SQL) is so powerful - it allows you to see all your customers’ data and make decisions based on accurate analysis. Knowing how to use SQL is literally a marketing superpower, and that’s exactly what this course will teach you! The concepts and queries in this course are used every day by the marketing teams at successful companies like eBay, Moz and HubSpot. Maximize your marketing analytics with SQL.  - Understand the basics and fundamentals of SQL - Learn how to apply SQL into real-time data  - Know how to make full use of data and analysis - Learn how adopt SQL into your database  This course is SkillsFuture Credit Eligible.

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  • Essential Online Course - Marketing with Google and YouTube

    Essential Online Course - Marketing with Google and YouTube

    SGD $299.00

    Course Description

    Social Media is the new word of mouth and has replaced traditional communication mediums in recent years. Most people are only scratching the surface on the interesting things they can do with these social media websites. Make full use of Social Media for your business! - Learn how to leverage the power of real-time marketing - Discover how you can market your business on social media platforms - Learn the tools of trade using Youtube to promote your business - Kill two birds with one stone by sharing your business at one stop

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  • A Marketing Essential - Social Media Foundation

    A Marketing Essential - Social Media Foundation

    SGD $177.20

    Course Description

    Social Media marketing is about knowing how to increase traffic, promote brand and protect online reputation with techniques and strategies on social media sites. This Social Media Foundation course is aimed at training participants in the basic concepts of Social Media and related fields in digital marketing. The course introduces participants to Social Media concepts such as branding, public affairs, marketing communications (internal or external), or community engagement. The course also provides an overview of planning, executing, and assessing an effective social media campaign for corporations, government agencies, or non-profit organizations. Leverage your business today! - Know the latest innovations to propel your business further - Know how to position your business in a beneficial angle - Enable yourself to further your business ​- Reap the benefits of a successful business venture

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  • Entrepreneuring: Keys To Business Success + The Top 5 Marketing Mistakes

    Entrepreneuring: Keys To Business Success + The Top 5 Marketing Mistakes

    SGD $37.50

    Course Description

    Learn To Avoid Another Being A Failure – And The Critical Keys To Achieving Success Across the world, businesses have a 90% failure rate.  Why is it that 9 of every ten businesses fail? This is your chance to pick the brains of some of the greatest entrepreneurial minds and gain the powerful knowledge you need to avoid the common pitfalls, traps, and mistaken ideas that cause most business failures, and learn the critical keys to success that can put your business growth in fast forward. What Is The Difference Between A Marketing Campaign That Delivers Average Results, And One That Boosts Profits And Changes Your Bottom Line? (Hint: The keys to effective marketing are in this course). In this course, Rich Harshaw explains why his famous statement, ""Everything You Know About Marketing Is Wrong"" is so universally true, and what businesses can do to revamp their marketing strategies to achieve superior results

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