Essential Online Course - Starting Your Own Business


  • Essential Online Course - Starting Your Own Business, Singapore elarning online course
  • Essential Online Course - Starting Your Own Business, Singapore elarning online course

Course Description

While start-ups are a common venture, not everyone knows how to market them and the how-to on putting their business out there. With this course, business owners can develop and hone their skills in order to pursue their business further. This course provides the opportunity for anyone who plans on getting on-board the start-up field learn more on how analytics can be an advantage in striving their business. As an entrepreneur, you are bound to face challenges and obstacles in your line of business. Before you diving head first, you should equip yourself and others on how you should manage and handled challenges in your start up.

Strive in your start-up with the right foundation!

  • Make full use of Social Media for your business
  • Build your foundation in analytics today
  • Be able to manage your business finances


Course Objectives

  1. Know how to market your business further with analytics 
  2. Learn how to utilize Youtube as your marketing platform 
  3. Be equipped with handling sums and figures while managing a business 


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Content

Essential Online Course - Google Analytics

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Contents
  • Module 1: Introduction to Google Analytics
    • 1.0 Intro Definitions Pt 1
    • 1.1 Intro Definitions Pt 2
    • 1.3 How Google Analytics Works
  • Module 2: Fundamentals of Google Analytics
    • 2.0 Build Analytics Infrastructure
    • 2.1 Setting Up Conversion Data
    • 2.2 Input New Users
    • 2.3 Setting Up Conversion Data
    • 2.4 Examine Extra Points
  • Module 3: Basics of Google Anayltics
    • 3.0 Basic Features
    • 3.1 Dashboard
    • 3.2 Shortcuts
    • 3.3 Adding a Dashboard
    • 3.4 Sharing Reports
    • 3.5 Alerts
    • 3.6 Realtime Analytics
    • 3.7 Standard Reports
    • 3.8 Views
  • Module 4: Reports in Google Analytics
    • 4.0 Acquisitions Intro
    • 4.1 All Traffic Aquasitions
    • 4.2 Acquisitions Overview
    • 4.3 Acquisition Channels
    • 4.4 Cross Development
    • 4.5 All Referrals
    • 4.6 Campaign
    • 4.7 Keywords
    • 4.8 Social
    • 4.9 Webmaster Tools
  • Module 5: Behavioral Reports
    • 5.0 Behavioral Reports Intro
    • 5.1 Dimensions
    • 5.2 Content Drilldown
    • 5.3 Landing Pages
    • 5.4 Exist Pages
    • 5.5 Events
    • 5.6 Event Flow Report
    • 5.7 Working with Events
    • 5.8 Site Search Report
    • 5.9 Working Site Report
    • 5.10 Site Search 2
    • 5.11 Site Search 3
    • 5.12 Behavior Flow Report
    • 5.13 Site Speed
    • 5.14 Using Site Speed Search
    • 5.15 Page Timings
    • 5.16 Speed Suggestions
    • 5.17 User Timing Adsense
    • 5.18 Experiments
    • 5.19 Inpage Analytics
  • Module 6: Audience
    • 6.0 Audience Reports
    • 6.1 Location Report
    • 6.2 Language
    • 6.3 Behavior
    • 6.4 Frequency Recency
    • 6.5 Engagement Report
    • 6.6 Technology Reports
    • 6.7 Mobile Reporting
    • 6.8 Demographic Report
    • 6.9 Interests
    • 6.10 Visitor Flow Chart
  • Module 7: Conversions
    • 7.0 Intro
    • 7.1 Funnel Visualization
    • 7.2 Goal Flow Report
    • 7.3 Reverse Goal Path
    • 7.4 Goal URLs
    • 7.5 Ecommerce Reports
    • 7.6 Product Performance Reports
    • 7.7 Transactions Report
    • 7.8 Time to Purchase Report
    • 7.9 Multi-channels Funnels Report
    • 7.10 Assisted Conversion Report
    • 7.11 Top Conversion Paths Report
    • 7.12 Time, Log & Path Length Report
    • 7.13 Attribution Report & Model Comparison Tool
    • 7.14 Conclusion

Essential Online Course - Marketing with Google and YouTube

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Content
  • Module 1: Marketing with Google and YouTube
    • 1.0 Introduction to Google+
    • 1.1 Overview of the Interface
    • 1.2 Setting Up a Google Plus Page
    • 1.3 Linking Your Other Social Networks
    • 1.4 Linking Your Website to Your Google+ Page
    • 1.5 Review of Your Google+ Dashboard
    • 1.6 Notification Settings for Google+
    • 1.7 Photo Settings in Google+
    • 1.8 Google+ & YouTube
    • 1.9 YouTube Advanced Settings
    • 1.10 Interface for Uploaded Videos
    • 1.11 Sharing Videos Across Your Social Network
    • 1.12 Updating Your About Section
    • 1.13 Quick Recap of Everything Covered So Far

Essential Online Course - Accounting and Business Basics

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Content
  • Modules 
    • Introduction
    • Business Entities
    • Beginning Your Business
    • Financial Basics Part 1
    • Financial Basics Part 2
    • Employee Payroll
    • Getting Your Business Out There
    • SEO
    • Other Topics
    • Closing
SGD $79.00
(Price excludes GST)
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